10DLC Vetting Rejection Reasons
Table of Contents
Scope
Intended Audience: All Partners
As 10DLC continues to evolve, the wireless carriers have identified a gap in the registration process - campaigns are not being registered appropriately and do not adhere to the carriers’ codes of conduct. As a result, every newly created 10DLC campaign must go through manual vetting. If a campaign is not approved, it will be given one of the following rejection reasons.
Note: The vetting rejections may include multiple reasons for denial. Do reach out to ports@oit.co for clarifications or guidance.
DCA2 Vetting Rejection Reasons
| Error Description | Error Code |
Action to Resolve |
| Unable to translate; for proper review, the campaign must be in English. | 506 |
Please ensure that all content in your campaign submission, including Call To Action (CTA), Message Flow, and Sample Messages, is in English. |
| Campaign Attributes do not match the website and/or sample message content. | 601 |
Please re-create the campaign, making sure to select the correct campaign and content attributes under campaign and content attributes. Currently, these fields are not editable in existing campaigns. Example: If a customer selects "no" for the embedded link, but the sample content provided clearly shows links. They will need to resubmit their campaign with "yes" selected for the embedded link. |
| Inaccurate Registration. Inconsistency between the sample message and the use case. | 602 |
Ensure that the selected use case is consistent with the sample messages. Example: If they select charity as their use case but are sending appointment reminders, they would be rejected. They either need to update their sample messages or change their use case to better align with the content they are sending. |
| Inaccurate Registration. Inconsistency between the website, brand name, and/or sample messages, or inconsistent sample messages. | 603 |
Ensure that the content on the website, sample messages, and brand are all consistent. Example: If the Brand name is ABC Physicians, they would be rejected if they had sample content sent out regarding sales for a clothing shop, or had a website for a marketing firm. A good example would be the brand ABC Physicians, sending appointment reminders, and a link to their practice's webpage. |
| Opt-in message/Confirmation MT must contain brand name, HELP, opt-out, message frequency, and associated fees disclosures. The opt-out message must contain the brand name and indicate that no further messages will be sent. HELP message must contain the brand name and support contact (email, phone number, or support website). | 611 |
Please review your keyword response messages (Opt-in/JOIN, Opt-Out/STOP, and HELP). The opt-in confirmation message must contain the brand name, instructions on how to request help, message frequency, "message and data rates may apply" disclosure, and instructions on how to opt out. The HELP response must include the brand name and a toll-free number, email, or website where the consumer can reach out for help. The STOP/opt-out confirmation message must contain the brand name, confirmation of opt-out, and confirmation that they will receive no further messages. |
| Prohibited Content; Cannabis. | 701 |
Do NOT resubmit. Cannabis/hemp/CBD is not allowed over 10DLC, and campaigns related to this content will be rejected. Note: This content is not allowed to be on the customer's website at all. Example: If a chiropractor's office has CBD oils on its website, this is prohibited, and the campaign will be denied, even if not directly related to CBD marketing. |
| Prohibited Content; Guns/Ammo {Failure to age gate}. | 702 |
Please only resubmit once there is proper proof of age gating. The best practice would be a manual entry of MM/DD/YYYY collected prior to accessing the opt-in page. The website will be checked for age-gating. |
| Prohibited Content; Explicit sexual. | 703 |
Do NOT resubmit. Explicit sexual content is not allowed over 10DLC, and campaigns related to this content will be rejected. |
| Prohibited Content; Gambling. | 704 |
Do NOT resubmit. Gambling content is not allowed over 10DLC, and campaigns related to this content will be rejected. |
| Prohibited Content; Hate. | 705 |
Do NOT resubmit. Hate speech is not allowed over 10DLC, and campaigns related to this content will be rejected. |
|
Prohibited Content; Alcohol {Failure to age gate}. |
706 |
Please only resubmit once there is proper proof of age gating. The best practice would be a manual entry of MM/DD/YYYY collected prior to accessing the opt-in page. The website will be checked for age-gating. |
| Prohibited Content; Tobacco / Vape {Failure to age gate}. | 707 |
Please only resubmit once there is proper proof of age gating. The best practice would be a manual entry of MM/DD/YYYY collected prior to accessing the opt-in page. The website will be checked for age-gating. |
| Lead Gen/Affiliate Marketing prohibited; other. | 708 |
Do NOT resubmit. Lead generation and affiliate marketing are not allowed over 10DLC, and campaigns related to this content will be rejected. |
| Lead Gen/Affiliate Marketing prohibited; high-risk financial services. | 709 |
Do NOT resubmit. High-risk financial services are not allowed over 10DLC, and campaigns related to this content will be rejected. |
| Reseller / Non-compliant KYC. Register the brand info, not the agency or software provider behind the brand. | 710 |
Make sure that Know Your Customer (KYC) is clearly laid out in the campaign. Remember the brand is the message sender – the EIN and company information should reflect the message sender, not necessarily you as the reseller. Example: If the band name is ABC Wireless Reseller, but their sample content is all appointment reminders for a doctor's office, they will be rejected. Instead of the software company (ABC Wireless Reseller), the brand should be the doctor's office sending appointment reminders. |
| Repeated use of the same EIN for multiple different brands. | 711 |
Only register one brand per EIN. Do not resubmit unless the brand has been updated to reflect the actual sender (EIN, legal company name, etc) and the EIN and is not a duplicate of other brands. |
| Misleading Registration. Based on the details submitted, Campaign appears to be a Direct Lending Arrangement, but the appropriate Content Attribute was not selected. | 712 |
Please re-create the campaign, making sure to select "direct lending or loan agreement" under campaign and content attributes. Currently, these fields are not editable in existing campaigns. Please note that any campaign for a lender will need this attribute checked. Example: If the campaign type is Marketing but the sample messages ask questions about qualifying someone for a loan and the campaign/content attributes do not indicate lending (i.e., sample message that asks "Can you please provide your first and last name, and either the year, make and model of your vehicle or the last 4 digits of your SSN?"). |
| Appears to be a large company or a company that would have an official email domain. Check for fraud, and use the official/working email domain. | 713 |
Please check to make sure that the correct email address was added. It is expected that if the legal company name is well-known and recognized that it will have an official company email domain. Example: A large bank (ABC BANK) would not be using an email address like jsmith@gmail.com. We would expect the email to match the business, such as jsmith@abcbank.com. |
| Invalid Opt-In. Permission to text users via a court order does not meet the carrier's code of conduct. | 714 |
If you can obtain opt-in via another method, this can be resubmitted. If not, please do not resubmit, as opt-in will never be compliant. |
| Not Sole Proprietor. Does not meet small business Sole Prop (EIN) criteria set by TCR and mobile carriers. | 801 |
At this time, new Sole Proprietor campaigns are not being accepted. Please find another use case for the campaign. |
| Sole Proprietor. Not yet authorized. | 802 |
Bandwidth is not supporting Sole Proprietor use cases at this time. Please reach out to your Bandwidth Support Team with any questions. |
| Call to Action forces an opt-in consent because it's missing the checkbox. The checkbox is either not present or mandatory, causing a forced opt-in. | 803 |
Opt-in cannot be forced. Please provide details on the collection process for opt-in to verify that participation is optional and not compulsory. Utilizing an optional checkbox mechanism for opt-in is recommended. |
| Unable to verify, need a website/ working website, or complete CTA information if opt-in occurs outside of the website. | 804 |
We have often seen campaigns rejected for insufficient call-to-action sections. Please provide a working website link and a clear and concise description of how an end user signs up to receive messages. Opt-in must be 1 to 1, can't be shared with third parties, and can't be implied. . |
| A compliant privacy policy is required on the website. | 805 |
Per 5.2.1 of the CTIA Guidelines, message senders are to maintain a privacy policy that is easily accessible by the consumer. It should be referenced in the call-to-action/opt-in. You may receive this denial if there is no privacy policy present, OR if the privacy policy is non-compliant. The non-compliance generally would be around the sharing of consumer information with third parties for marketing purposes. Steps toward approval would be adding a compliant privacy policy or editing the non-compliant privacy policy. |
| Unable to verify, needs compliant and accurate CTA information. Update with specific path for mobile opt-in. | 806 |
Either the CTA is inaccurate and doesn't explain where the customers opt into the campaign (website, verbal, written, etc.), or the opt-in is on the website, but there is no phone field to add the phone number. |
| Unable to verify inauthentic website. | 807 |
Please ensure any references to websites in your brand and campaign registration are working links and pertain to the specific business being registered. |
| The campaign has been declined 5+ times. | 808 |
The campaign has been declined 5+ times without sufficient updates. Each denial incurs a vetting fee. For questions, please reach out to your Direct Connect Aggregator (DCA). |
| A compliant privacy policy is required to be attached to registration if not available on the website. | 809 |
A compliant privacy policy example is required to be attached to registration in TCR or emailed to your Direct Connect Aggregator (DCA) when opt-in is collected either in person or over the phone, and not via a website. |
| Add link and/or verbiage for compliant Privacy policy disclosures (state that no mobile opt-in data will be shared with third parties). Opt-in message/Confirmation MT must contain brand name, HELP, opt-out, message frequency, and associated fees disclosures. The opt-out message must contain the brand name and indicate that no further messages will be sent. HELP message must contain the brand name and support contact (email, phone number, or support website). | 851 |
Ensure there is a compliant privacy policy available (in the privacy policy link field, CTA/Message Flow field, or attached as a document. Please review your keyword response messages (Opt-in/JOIN, Opt-Out/STOP, and HELP). The opt-in confirmation message must contain the brand name, instructions on how to request help, message frequency, "message and data rates may apply" disclosure, and instructions on how to opt out. The HELP response must include the brand name and a toll-free number, email, or website where the consumer can reach out for help. The STOP/opt-out confirmation message must contain the brand name, confirmation of opt-out, and confirmation that they will receive no further messages. |
| Needs a compliant Privacy Policy. Add link and/or verbiage for compliant Privacy policy disclosures (state that no mobile opt-in data will be shared with third parties). Include instructions on how the end user can receive further support from the brand regarding the message program (for example, Reply HELP for help), or this information must be present in the brand's terms and conditions. | 852 |
Provide Terms and Conditions link (include a link to the message program terms and conditions, or the complete message program terms and conditions language). Provide a Privacy Policy link (include a link to the message program privacy policy, or language referring to the privacy policy, that indicates that mobile opt-in data will not be shared). |
| Needs compliant and accurate CTA information. Opt-in message/Confirmation MT must contain brand name, HELP, opt-out, message frequency, and associated fees disclosures. The opt-out message must contain the brand name and indicate that no further messages will be sent. HELP message must contain the brand name and support contact (email, phone number, or support website). | 861 |
Ensure the CTA/Message Flow field explains exactly how the brand collects consent. It must also include a link to the Terms and Conditions (or the link can be provided in the Terms Link field). Please ensure your keyword responses are compliant with the requirements listed in rejection code 611. |
Invalid Call to Action
| Rejection Description | Rejection Code |
Action to Resolve |
| Invalid Call to Action: No form of opt-in whatsoever was found in the description or message flow. | 2100 |
Either the CTA is inaccurate and doesn't explain where the customers opt in to the campaign (website, verbal, written, etc.), or the opt-in is on the website, but there is no phone number field to add the phone number. |
| Invalid Call to Action: This was determined to be a promotional campaign, but there was no mention of a written opt-in. | 2101 |
Marketing/promotional content requires prior express written consent. Update the campaign with a valid opt-in collection method. |
| Invalid Call to Action: This was determined to be an informational campaign, but no explicit means of opt-in was given. | 2102 |
Informational messaging requires express consent from the consumer. The consumer needs to agree to receive texts for a specific informational purpose. Update the campaign with a valid opt-in collection method. |
| Invalid Call to Action: Received a "certificate verify failed" error for the opt-in URL. | 2103 |
Ensure the opt-in URL provided leads to the direct opt-in form. |
| Invalid Call to Action: No website or domain was found with the given opt-in URL. | 2104 |
Ensure the opt-in URL provided leads to the direct opt-in form. |
| Invalid Call to Action: This campaign has verbal opt-in, but does not contain an explicit script of what the company says. | 2105 |
If the brand utilizes a verbal opt-in collection, the verbal script read to consumers at the time of opt-in collection must be provided in the campaign. It must include all of the necessary disclosures: brand name, types of messages being sent, message frequency disclosure, "message and data rates may apply" disclosure, HELP information, STOP information, and a link to the privacy policy and terms and conditions. |
| Invalid Call to Action: The script for verbal opt-in must contain instructions on how to reach the privacy policy. | 2106 |
If the brand utilizes a verbal opt-in collection, the verbal script read to consumers at the time of opt-in collection must be provided in the campaign. It must include a link to the privacy policy and terms and conditions. |
| Invalid Call to Action: The verbal opt-in script does not contain the brand name. | 2108 |
If the brand utilizes a verbal opt-in collection, the verbal script read to consumers at the time of opt-in collection must be provided in the campaign. It must include all of the necessary disclosures, such as the brand name. |
| Invalid Call to Action: The verbal opt-in script has no information about the type of messages being sent. Examples include but are not limited to: Marketing, MFA, reminders, etc. | 2109 |
If the brand utilizes a verbal opt-in collection, the verbal script read to consumers at the time of opt-in collection must be provided in the campaign. It must include all of the necessary disclosures, such as the types of messages being sent. |
| Invalid Call to Action: The verbal opt-in script contains no disclosure about the frequency of message delivery. | 2110 |
If the brand utilizes a verbal opt-in collection, the verbal script read to consumers at the time of opt-in collection must be provided in the campaign. It must include all of the necessary disclosures, such as message frequency disclosure. |
| Invalid Call to Action: The verbal opt-in script has no disclosure that message and data rates will apply to messages sent. | 2111 |
If the brand utilizes a verbal opt-in collection, the verbal script read to consumers at the time of opt-in collection must be provided in the campaign. It must include all of the necessary disclosures, such as the "message and data rates may apply" disclosure. |
| Invalid Call to Action: The verbal opt-in script has no information detailing how a customer can stop receiving messages. | 2112 |
If the brand utilizes a verbal opt-in collection, the verbal script read to consumers at the time of opt-in collection must be provided in the campaign. It must include all of the necessary disclosures, such as STOP information. |
| Invalid Call to Action: The brand name could not be found in the opt-in form. | 2113 |
Ensure the opt-in form includes all of the necessary disclosures, such as the brand name. |
| Invalid Call to Action: The opt-in form should mention the types of messages a customer can expect to receive. | 2114 |
Ensure the opt-in form includes all of the necessary disclosures, such as the types of messages being sent. |
| Invalid Call to Action: The opt-in form must mention message frequency. | 2115 |
Ensure the opt-in form includes all of the necessary disclosures, such as message frequency disclosure. |
| Invalid Call to Action: The opt-in form has no disclosure that message and data rates will apply to messages sent. | 2116 |
Ensure the opt-in form includes all of the necessary disclosures, such as the "message and data rates may apply" disclosure. |
| Invalid Call to Action: The opt-in form must include information on how a customer can receive help. | 2117 |
Ensure the opt-in form includes all of the necessary disclosures, such as HELP information. |
| Invalid Call to Action: The opt-in form must include information on how a customer can opt out. | 2118 |
Ensure the opt-in form includes all of the necessary disclosures, such as STOP information. |
| Invalid Call to Action: There is no HELP message available in the verbal opt-in script. | 2119 |
If the brand utilizes a verbal opt-in collection, the verbal script read to consumers at the time of opt-in collection must be provided in the campaign. It must include all of the necessary disclosures, such a HELP information. |
| Invalid Call to Action: No opt-in URL was found in the campaign submission. | 2120 |
If the opt-in is collected online, the direct URL to opt in must be provided. If the online opt-in is obscured behind a log-in or application, you can provide a screenshot and explain that the opt-in screenshot is attached. |
| Invalid Call to Action: The opt-in form must provide instructions on how to find the privacy policy. | 2121 |
Ensure the opt-in form includes all of the necessary disclosures and links to the privacy policy and terms and conditions. |
| Invalid Call to Action: The webpage used for opt-in does not contain an opt-in form. | 2125 |
Ensure the webpage listed in the message flow contains an opt-in form with all necessary opt-in disclosures. |
| Invalid Call to Action: Opt-in information in the description or message flow implies that opt-in is acquired through a court order, which is disallowed. | 2126 |
If you can obtain opt-in via another method, this can be resubmitted. If not, please do not resubmit as opt-in will never be compliant. |
| Invalid Call to Action: The attachment used for opt-in does not contain an opt-in form. | 2129 |
Ensure the attachment used for an opt-in form contains an opt-in form with all necessary opt-in disclosures. |
| Invalid Call to Action: The attachment used for opt-in does not contain a script for verbal opt-in. | 2130 |
Ensure the attachment used for a verbal opt-in scripts contains a verbal script with all necessary opt-in disclosures. |
| Invalid Call to Action: SMS consent must be optional on a multi‑purpose form. | 2131 |
The phone number or opt in checkbox must be optional. |
| Invalid Call to Action: The instructions provided for a customer to give SMS opt-in are not sufficient. | 2132 |
Add additional information to clearly describe the method of opt-in (verbal, web form, etc). Customer initiated opt-in methods must identify how customers are notified on how to opt in and feature all required disclosures. |
| Invalid Call To Action: The instructions provided for a customer to give SMS opt-in do not contain the brand name. | 2133 |
Add the brand name into the CTA/Message Flow field. |
| Invalid Call To Action: The instructions provided for a customer to give SMS opt-in should mention the types of messages a customer can expect to receive. | 2134 |
Add in the type of messages the end user can receive from this brand in the CTA/Message Flow field. |
| Invalid Call To Action: The instructions provided for a customer to give SMS opt-in do not contain a disclosure about the frequency of message delivery. | 2135 |
Add in the frequency of messages the end user can expect in the CTA/Message Flow field. |
| Invalid Call To Action: The instructions provided for a customer to give SMS opt-in do not contain a disclosure that message and data rates will apply to messages sent. | 2136 |
Add in the “message and data rates may apply” in the CTA/Message Flow field. |
| Invalid Call To Action: The instructions provided for a customer to give SMS opt-in do not contain information about how a customer can receive help. | 2137 |
Add in the “HELP” disclaimer in the CTA/Message Flow field. |
| Invalid Call To Action: The instructions provided for a customer to give SMS opt-in do not contain information on how a customer can opt-out. | 2138 |
Add in the “STOP” disclaimer in the CTA/Message Flow field. |
| Invalid Call To Action: The provided opt-in form does not contain any phone number input field. | 2139 |
Add in a phone number field to the current opt-in method. |
| Invalid Call To Action: The verbal opt-in script must provide instructions on how to find privacy policy or provide necessary privacy disclosures. | 2140 |
Add instructions to the call to action on how to find privacy policy or provide necessary privacy disclosures. |
| Invalid Call To Action: The keyword opt-in instructions must provide instructions on how to find privacy policy, or provide necessary privacy disclosures. | 2141 |
Add details to the keyword call to action disclosures that include instructions on how to find privacy policy or provide necessary privacy disclosures. |
| Invalid Call To Action: The message flow or opt in mentions promotional or marketing messages, but the use cases do not include marketing. | 2200 |
Register a new campaign which features marketing as a selected use case OR remove marketing verbiage from the message flow if it will not be used. |
Invalid Campaign Description/Attributes
| Rejection Description | Rejection Code |
Action to Resolve |
| Invalid Campaign Description/Attributes: The campaign was detected as having relations to high-risk financial services in the description or message flow, which is prohibited. | 3100 |
Do NOT resubmit. High-risk financial services are not allowed over 10DLC, and campaigns related to this content will be rejected. |
| Invalid Campaign Description/Attributes: This campaign was detected to involve affiliate marketing in the message flow and description, and also featured high-risk financial loans on the website, which is prohibited. | 3101 |
Do NOT resubmit. Lead generation, affiliate marketing, and high-risk financial services are not allowed over 10DLC, and campaigns related to this content will be rejected. |
| Invalid Campaign Description/Attributes: This campaign was detected to involve affiliate marketing in the message flow or description. | 3102 |
Do NOT resubmit. Lead generation and affiliate marketing are not allowed over 10DLC, and campaigns related to this content will be rejected. |
| Invalid Campaign Description/Attributes: The campaign has content related to direct lending in the description, message flow, or website, but the directLending field is set to False. | 3103 |
Please re-create the campaign making sure to select "direct lending or loan agreement" under campaign and content attributes. Currently, these fields are not editable in existing campaigns. Please note that any campaign for a lender will need this attribute checked. Example: If the campaign type is Marketing but the sample messages ask questions about qualifying someone for a loan and the campaign/content attributes do not indicate lending (i.e., sample message that asks "Can you please provide your first and last name, and either the year, make and model of your vehicle or the last 4 digits of your SSN?"). |
|
Invalid Campaign Description/Attributes: Not all required fields populated. |
3105 |
Please re-create the campaign, making sure to select the correct campaign and content attributes under campaign and content attributes. Currently, these fields are not editable in existing campaigns. Example: If a customer selects "no" for the embedded link, but the sample content provided clearly shows links. They will need to resubmit their campaign with "yes" selected for the embedded link. |
| Invalid Campaign Description/Attributes: Either a phone number or link was found in the sample messages, but the associated embedding field was not set to true. | 3106 |
Please re-create the campaign, making sure to select the correct campaign and content attributes under campaign and content attributes. Currently, these fields are not editable in existing campaigns. Example: If a customer selects "no" for the embedded link, but the sample content provided clearly shows links. They will need to resubmit their campaign with "yes" selected for the embedded link. |
| Invalid Campaign Description: The Direct Lending field for the campaign was set to true, but the campaign description, sample messages, or website did not have content about lending. | 3107 |
Add a sample message that includes data related to lending that aligns with the brand and use case OR update the attribute to 'No' if you do not intend to send messages related to lending or financing. |
| Invalid Campaign Description: The Embedded Phone Number was set to true, but no phone number found in the sample messages. | 3108 |
Add a sample message that contains a phone number OR update the attribute to 'No' if you do not intend to send messages that include a phone number. |
| Invalid Campaign Description: The Embedded Link was set to true, but no link found in the sample messages. | 3109 |
Add a sample message that contains a link OR update the attribute to 'No' if you do not intend to send messages that include a link. |
| Invalid Campaign Description: Campaigns may only use the charity use case if they solicit donations. | 3110 |
Register a new campaign with a more relevant use case if donations will not be solicited OR add proper disclaimers to the description if donations will be solicited. |
| Invalid Campaign Description: The description describes a promotional or marketing use case, but the use cases do not include marketing. | 3200 |
Register a new campaign which features marketing as a selected use case OR remove marketing verbiage from the description if it will not be used. |
Disallowed Content Detected
| Rejection Description | Rejection Code |
Action to Resolve |
| Disallowed Content Detected: Sample message contents violate SHAFT-C requirements. | 4100 |
Do NOT resubmit. The use case is disallowed and will be rejected. |
Missing Mandatory Message Terminology
| Rejection Description | Rejection Code |
Action to Resolve |
| Missing Mandatory Message Terminology: The opt-out message must contain the brand name. | 5100 |
The STOP/opt-out confirmation message must contain the brand name and confirmation that they will receive no further messages. |
| Missing Mandatory Message Terminology: No valid opt-out keywords are listed. Valid opt-out keywords are: STOP, END, UNSUBSCRIBE, and CANCEL. | 5101 |
Please let all opt-out keywords be supported. At minimum, STOP must be supported. |
| Missing Mandatory Message Terminology: The opt-out message must contain a confirmation that no more messages will be sent. | 5102 |
The STOP/opt-out confirmation message must contain the brand name and confirmation that they will receive no further messages. |
| Missing Mandatory Message Terminology: HELP is not listed as a help keyword. | 5103 |
Please let all opt-out keywords be supported. At a minimum, HELP must be supported. |
| Missing Mandatory Message Terminology: The opt-in message must contain the brand's name. | 5104 |
The Opt-in confirmation message must include the brand name. |
| Missing Mandatory Message Terminology: The opt-in message must contain disclosures on message frequency. | 5105 |
The Opt-in confirmation message must include the message frequency disclosure. |
| Missing Mandatory Message Terminology: The opt-in message must contain disclosure mentioning data rates may apply. | 5106 |
The Opt-in confirmation message must include the "message and data rates may apply" disclosure. |
| Missing Mandatory Message Terminology: Opt-in message does not contain HELP keyword. | 5107 |
The Opt-in confirmation message must include HELP information. |
| Missing Mandatory Message Terminology: The opt-in message must contain the provided opt-out keywords. | 5108 |
The Opt-in confirmation message must include a keyword to opt out. |
| Missing Mandatory Message Terminology: The help message must contain the brand's name. | 5109 |
The HELP response must include the brand name and a toll-free number, email, or website where the consumer can reach out for help. |
| Missing Mandatory Message Terminology: The help message must contain a website, phone number, and/or email for customers to contact you. | 5110 |
The HELP response must include the brand name and a toll-free number, email, or website where the consumer can reach out for help. |
Other Invalid Campaign Feature
| Rejection Description | Rejection Code |
Action to Resolve |
| Invalid Brand Info: Sole proprietors are not yet supported. | 6100 |
Bandwidth does not support Sole Proprietor use cases at this time. Please reach out to your Bandwidth Support Team with any questions. |
| Other Invalid Campaign Feature: A campaign was previously processed with the same description, company name, website, message flow, and sample messages, but with a different campaign ID. Duplicate campaigns: {duplicate_campaigns} | 6101 |
Identical campaigns without differentiation are disallowed and viewed as snowshoeing. If you need more than 49 numbers, please submit a Number Pool request. If your need differs, please open an appeal ticket with the use case for identical campaigns. |
| Other Invalid Campaign Feature: The email and/or phone number must not contain any spaces. | 6102 |
Check contact details for extra spaces before or after your inputs. |
| Other Invalid Campaign Feature: No campaign field may contain emojis. | 6103 |
Remove emojis from any fields where they are included. |
| Other Invalid Campaign Feature: We could not complete your CNP migration as your Bandwidth account has not been configured to accept the migration. Please reach out to Bandwidth support to remediate before trying again. | 6104 |
Please reach out to Bandwidth support to configure your account for CNP migrations. |
| Other Invalid Campaign Feature: This campaign has been submitted 4+ times with the same unresolved errors. To prevent further fees, it will be placed in a PENDING state the next time you submit it. Please initiate an Appeal Request for review, and our team will assist you. | 6105 |
Please open a ticket with our support team for campaign review and next steps. |
| Other Invalid Campaign Feature: The help message contains a URL from a public URL shortener, which is not allowed. | 6106 |
Please remove the public URL shortener in favor of a full link or branded shortener and resubmit the campaign for review. |
| Other Invalid Campaign Feature: The opt-in message contains a URL from a public URL shortener, which is not allowed. | 6107 |
Please remove the public URL shortener in favor of a full link or branded shortener and resubmit the campaign for review. |
| Other Invalid Campaign Feature: The opt-out message contains a URL from a public URL shortener, which is not allowed. | 6108 |
Please remove the public URL shortener in favor of a full link or branded shortener and resubmit the campaign for review. |
Invalid Privacy Policy
| Rejection Description | Rejection Code |
Action to Resolve |
| Invalid Privacy Policy: No privacy policy URL was found in the campaign submission. | 7100 |
Please provide the link to the privacy policy in the Privacy Policy Link field. |
| Invalid Privacy Policy: No website or domain was found with the given privacy policy URL. | 7101 |
Please confirm the link to the Privacy Policy leads to the direct page. |
| Invalid Privacy Policy: The link or attachment used to analyze the privacy policy does not appear to show an actual privacy policy. | 7102 |
Please ensure the link provided directs to the brand's Privacy Policy. |
| Invalid Privacy Policy: The privacy policy does not mention that mobile opt-in will not be shared, and appears to allow for the sharing of data with other companies. | 7103 |
Update the Privacy Policy to make it clear that text messaging opt-in is not shared with any third parties. |
| Invalid Privacy Policy: Received a 'certificate verify failed' error for the privacy policy URL. | 7105 |
Please confirm the link to the Privacy Policy leads to the direct page. |
| Invalid Privacy Policy: The verbal opt-in script does not contain a valid privacy policy disclaimer or link to a valid privacy policy webpage. | 7107 |
Add a privacy policy disclaimer to the script or add mention of the link to locate the privacy policy to the script. |
| Invalid Privacy Policy: The privacy policy must prohibit the sharing of SMS opt-in data with third parties for marketing purposes, even with consent. | 7108 |
Messaging originator opt-in data may never be shared, sold, or rented even with consumer consent. Please review your client’s privacy policy to remove exception reasons for sharing, and add specific disclosures found here. Please open a support ticket for additional assistance. |
| Invalid Privacy Policy: The privacy policy contains a disallowed exception for the sharing of SMS opt-in data. | 7109 |
Messaging originator opt-in data may never be shared, sold, or rented. Please review your client’s privacy policy to remove exception reasons for sharing, and add specific disclosures found here. Please open a support ticket for additional assistance. |
| Invalid Privacy Policy: The privacy policy mentions promotional or marketing messages, but the use cases do not include marketing. | 7200 |
Register a new campaign which features marketing as a selected use case OR remove marketing verbiage from the privacy policy if it will not be used. |
Invalid Sample Messages
| Rejection Description | Rejection Code |
Action to Resolve |
| Invalid Sample Messages: At least one sample message must contain opt-out language. | 8100 |
Update at least one of the sample messages to include opt-out language (Reply STOP to stop). |
| Invalid Sample Messages: All sample messages must contain the brand name. | 8101 |
Ensure each sample message includes the Brand name. |
| Invalid Sample Messages: A sample message must be provided for each use case and sub-use case. | 8102 |
Ensure each use case selected in the Use Case Selection is represented in at least one of the sample messages (i.e., if you have a Mixed Use Case with Account Notifications, Customer Care, and Marketing, you will need a sample message for each of the three use cases). |
| Invalid Sample Messages: One or more sample messages are for promotional or marketing purposes, but the use cases do not include marketing. | 8200 |
Register a new campaign which features marketing as a selected use case OR remove marketing verbiage from the sample messages if it will not be used. |
| Invalid Sample Messages: One or more sample messages contain a URL from a public URL shortener, which is not allowed. | 8201 |
Please remove the public URL shortener in favor of a full link or branded shortener and resubmit the campaign for review. |